Workshop Guide — Discovery Email

Discovery outreach grounded in your TCO story.

Challenge 3: Run prompts 1 → 2 (optional 3 for question bank).

1. Discovery questions

Optional
Horizon Media — Challenge 3 — for my #1 account and motion from Challenges 1–2:

Suggest **5 discovery questions** for a first call:
- Tool sprawl and renewal timing
- MTTR / alert fatigue
- PromQL / Grafana habits
- Security + observability unification
- Executive metrics / DORA reporting

One line each — consultative tone.

2. Discovery email

Main deliverable
Draft a **6–10 sentence discovery email** for my #1 account.

Must include:
1. **Pain** — named vendors from practice portfolio (no invented ARR)
2. **Proof** — Gartner MQ Leader / #1 IT Ops Critical Capability
3. **TCO** — one savings line from Challenge 2
4. **Next step** — exec readout or technical workshop (from Challenge 2 outreach plan)

Subject line + body. Leadership-first tone — insight, not product pitch.